Digital ID is a new way for users to create an ID in Apple Wallet using their U.S. passport, and present it with the privacy of iPhone or Apple Watch.

https://www.apple.com/newsroom/2025/11/apple-introduces-digital-id-a-new-way-to-create-and-present-an-id-in-apple-wallet/

Learn how Nowra Public School in rural New South Wales fostered a culture of collaboration — with the help of iPad and Apple Pencil.

https://www.apple.com/education/k12/success-stories/nowra/

Learn how North Shore Fire Rescue is simplifying daily operations, streamlining device management, and saving time with Apple.

https://www.apple.com/government/success-stories/north-shore/

Explore extraordinary education stories from around the world, see how Apple supports those incredible efforts, and get inspired by what’s possible.

https://www.apple.com/education/success-stories/

Apple conducts business ethically, honestly, and in full compliance with the law. We believe that how we conduct ourselves is as critical to Apple’s success...

https://www.apple.com/compliance/

Discover why self-proclaimed “PC-guy” Bill Adams at the University of Kentucky saw a great return on investment with iPad and Mac.

https://www.apple.com/education/higher-education/success-stories/bill-adams/

Learn how teachers at The Gardens School are using iPad and Mac to foster a holistic approach to education and support student well-being.

https://www.apple.com/education/k12/success-stories/gardens/

Discover how UMC Utrecht transformed its care experience by harnessing Mac, iPad, and iPhone for its staff and patients.

https://www.apple.com/government/success-stories/umc-utrecht/

Learn how Energy Queensland is using Apple devices to bring electricity, efficiency, and innovation to Queensland.

https://www.apple.com/government/success-stories/energy-queensland/

Explore stories about how personal and professional values align at Apple.

https://www.apple.com/careers/us/life-at-apple/shared-values/william-z.html

See how iPad ended up being a lower-cost option for Township High School District 21 — and why it delivers a better teaching and learning experience.

https://www.apple.com/education/k12/success-stories/township/

Learn about the group that shares their love for technology with others.

https://www.apple.com/careers/us/work-at-apple/teams/apple-support-advisor.html

Learn how iPad ended up being a lower-cost option for a Long Island school district — and why it delivers a better teaching and learning experience.

https://www.apple.com/education/k12/success-stories/sewanhaka/

Read the success stories of how health organizations around the world use Apple technology to reduce clinician burnout and deliver personalized care.

https://www.apple.com/healthcare/success-stories/

Explore stories about how personal and professional values align at Apple.

https://www.apple.com/careers/us/life-at-apple/shared-values.html

Learn how to use AdAttributionKit to measure and attribute installs for Apple Ads.

https://ads.apple.com/app-store/help/attribution/0093-adattributionkit-to-measure-performance

Explore stories about how personal and professional values align at Apple.

https://www.apple.com/careers/us/life-at-apple/shared-values/moony-k.html

Greenside Primary School is committed to providing equitable access to learning, so every student aged 4-11 and every teacher receives an iPad.

https://www.apple.com/education/k12/success-stories/greenside/

See how software engineering student Michelle's involvement with Swift Coding Club inspired her to create iOS apps and help others.

https://www.apple.com/education/college-students/success-stories/ayala/

You’ll gain more than experience. You’ll gain an Apple experience.

https://www.apple.com/careers/us/work-at-apple/students.html

Apple Original Films announced that “F1 The Movie” will make its global streaming debut on Apple TV Friday, December 12.

https://www.apple.com/tv-pr/news/2025/10/apple-original-films-blockbuster-feature-f1-the-movie-from-joseph-kosinski-to-make-global-streaming-debut-on-friday-december-12-2025/

Learn best practices for improving the performance of your ads on the App Store with keyword, bid, and daily budget recommendations and estimated results.

https://ads.apple.com/app-store/best-practices/recommendations

Over a million people from all over the world have shared their memories, thoughts, and feelings about Steve. One thing they all have in common — from perso...

https://www.apple.com/stevejobs/

Learn about the culture, community, and areas of work at our San Diego location.

https://www.apple.com/careers/us/work-at-apple/locations/san-diego.html

Learn how to review customized recommendations for Apple Ads campaigns on the App Store.

https://ads.apple.com/app-store/help/recommendations/0055-review-recommendations

Apple technology helps improve communication in healthcare, so that care teams can focus on delivering the highest quality of care for patients.

https://www.apple.com/healthcare/hospital-care/

Discover how 1:1 iPad deployment in Hirakata City schools fosters creativity and engagement for elementary and junior high students.

https://www.apple.com/education/k12/success-stories/hirakata-city/

Comedy Podcast · Updated Semiweekly · After 25 years at the Late Night desk, Conan realized that the only people at his holiday party are the men and women ...

https://podcasts.apple.com/us/podcast/conan-obrien-needs-a-friend/id1438054347

Learn about the groups innovating new ways to lead our organization.

https://www.apple.com/careers/us/work-at-apple/teams/corporate-functions.html

Review the three types of reporting available in your Apple Ads account, along with definitions of report metrics and terms.

https://ads.apple.com/app-store/help/reporting/0023-reporting-options-and-definitions